Before you dismiss PR or assume it’s a piece of cake to generate top tier coverage, understand what it takes to create compelling news and capture the attention of career journalists.
Continue readingOAO
Covid-19 had a devastating impact across every sector of our society. Unlike in several other provinces, Ontario’s Osteopathic Manual Practitioners were prevented from treating patients and deemed non-essential. The consequences were dire for those undergoing treatment after illness or injury. Through social media efforts, supporting and promoting an on-line petition, opinion pieces and media coverage we brought the issue forward and OAO members got back to what they are highly trained, and love to do – easing suffering.
Continue readingBausch Health Canada – Siliq
If you have or know someone living with a skin condition called psoriasis, you are aware how hard it can be to control. Many sufferers just want to do better, live better. And that was the impetus to the LiveBetterWithPsoriasis.ca website energi PR developed to provide information, tips, and tools to educate and encourage meaningful discussions between a patient and their HCP. Promoted primarily through a Google ad campaign it starts with a short and simple quiz about the individual’s experience managing the condition, and more importantly, their expectations.
Continue readingenergi PR’s global partner, GLOBALHealthPR, rebrands as GHMC
Before you dismiss PR or assume it’s a piece of cake to generate top tier coverage, understand what it takes to create compelling news and capture the attention of career journalists.
Continue readingAstellas #pucks4prostate
This social, digital and experiential campaign was crafted to stick it to prostate cancer, the most common cancer to affect Canadian men. Partnering with the Toronto Maple Leafs and the Movember Canada Foundation, our client Astellas Pharma Canada scored big in online engagement to show that Movember is more than moustaches.
Continue readingenergi PR Grows Toronto Team
Before you dismiss PR or assume it’s a piece of cake to generate top tier coverage, understand what it takes to create compelling news and capture the attention of career journalists.
Continue readingAstellas Powder Room
No one wants to talk about overactive bladder, but we did just that with the Powder Room. This national digital and public awareness campaign made it OK to share personal stories. Canadians ranked the best WC’s in the country on the Cross Canada Powder Room Map.
Continue readingEvoco Ltd. Chooses energi PR as their Agency of Record
Before you dismiss PR or assume it’s a piece of cake to generate top tier coverage, understand what it takes to create compelling news and capture the attention of career journalists.
Continue readingAustrian Airlines
Introducing Austrian Airlines’ inaugural flight from Vienna to Montreal was just one leg of our journey as the Canadian PR agency for the Lufthansa Group of airlines. Foreign dignitaries, airline officials, airport authority representatives, Austrian folk dancers and the famous water salute, greeted incoming passengers as they disembarked at Aéroport International Montréal-Trudeau. FAMs, press conferences, behind the scenes interviews and strategic counsel – all in a day’s work for the energi road warriors!
Continue readingMaster(ing) Professional Communication
Before you dismiss PR or assume it’s a piece of cake to generate top tier coverage, understand what it takes to create compelling news and capture the attention of career journalists.
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